Tag Archives: Design

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Life Cycle of UX

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The concept of user experience is broad and any person who wants to practice UX design should possess skills in multiple fields. As a UX Designer, we have a range of techniques available to us and it is up to us which of these techniques we want to choose for appropriation.

As its core, the UX process consists of these following phases:

Strategy: Strategy is really important from the outset as it contributes to articulating the brand, guiding the principles and long-term vision of an organization. It will be very helpful in shaping the goals of our organization as well as concentrates on what our organization is hoping to achieve with this project and ways for its success for measurement.

Research: This phase can be variable between the projects. Difficult projects will comprise the significant user along with competitor activities rather small startup websites may avoid these research activities other than some informal interviews and a survey. The research phase is really essential to create an informed user experience.

Analysis: The main focus of the analysis is to draw insights from data collected at the time of the research phase. It includes capturing, organizing and making the inferences from the factors which can help UX designers in understanding to the reasons for its importance. Communicating the designer’s understanding back to the users will be helpful in confirming any assumptions which are being made are valid.

Design: This phase of the UX project is both collaborative and iterative. In collaborative terms, it involves input and ideas from different people while in iterative, it cycles back upon itself for validating ideas and assumptions. The main goal of the design phase is to put ideas in front of users, get back their feedback and refine them along with repeating. We can represent these with paper prototypes, branding or visual details.

Production: It is the place where high fidelity design is fleshed out, content along with digital assets are created as well as high fidelity version of the product is validated with the stakeholders and end users through the user testing sessions. In this, the role of UX designer shifts from creating and validating the ideas to collaborating with developers for guiding and champion the vision.

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Increasing Customer Engagement with Chat-Bots

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At the time of creating websites, chatbots are one of the most essential things which we should keep in mind. These days’ chatbots are really popular techniques for client engagements. They have created a buzzword since Facebook has launched its messenger as chatbot platform. These chatbots can work on PAAS means platform as a service principle where it resolves user’s queries and respond accordingly.

Nowadays many eCommerce stores are adding chatbots for their online stores so that they could help customer in shopping better and easy way. This way, they can create a great customer engagement on their online stores.

Increase Functionality: It can perform its job in two ways as it can take user’s queries in natural language English as well as can respond to those queries through most accurate solutions. For understanding the queries, it uses NLP which is National Language Processing and then tries to find perfect matching keyword and answers to it by using artificial intelligence.

Usage: Currently, many applications are being used chatbots such as Facebook messenger, Ask Me or WeChat etc. among all of them, most of us are very well aware about the Facebook messenger as these all are used mostly for customer support, human source or for internet of things projects.

Design: Mostly the chatbots are for the websites where we can get them on the right side of the websites. We find these chatbots open when we visit any site to offer us help or assist us with basic navigation or queries.

Platform: We can also create our own chatbots for our websites by using the multiple platforms which are available in the market some of them are very popular such as Chatfield, Botsify etc. These platforms can be used in order to create and customized our bots functionality by creating the flow and machine learning capabilities and API integration.

Future Trend: In the future, it may be happening that NLP (National Language Processing) is replaced by NLU (National Language Understanding) soon. This will include voice in chatbots which will be more popular in comparison to use of keyboard for input or output.

It is always a good feeling to have a machine with a human touch and when it comes to the language and communication, we mostly prefer to speak in our native language.

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Front End Vs Back End Developers

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If you have an interest in programming, website development and application development, then probably the developing career is the right choice for you. When it comes to the developers, it includes two groups to choose form which are front end developers and back end developers.

Here are some of essential points of differences in these two developers in terms of description, skills, and programming languages to help you in your decision:


Front End Developers: A front end developer is a person who is able to create the front end of a website or other applications. It is the part that users engage with in order to get to the information in the back end.

Back End Developers: On the other hand, a back end developer is someone who creates the storage and output capabilities of this information. It works on optimizing the database as well as customizing the Word-press. In addition to this, it also creates the plugins needed to create the overall functionality of the client website.

Skills: We often think that what kinds of skills are needed by front end and back end developers? Well, the answer is here. Both are required to perform some heavy lifting in the programming department.

From end developers are needed to have a better grab for the user interface design and visual appeal in comparison to the back end developers. Additional skills that they are needed is that will have to go beyond programming which also includes the ability to wireframe a website layout and design as well as creating the website designs in PSD and turn them into the functional websites.

On the other hand, the back end developers have some sort to do with the design of the website or application. They mainly concentrate on what makes everything work behind the scenes. If any person is interested in design, then back end development is the right choice for you.

Programming Languages:

The front end developers should possess only these front end languages which are HTML, CSS, IQuery and JavaScript.
While the back end developers have to be expert in the programming languages that are rendering on the server side of the website or application. The most popular programming languages are PHP. Ruby on Rails and Java.

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Things to Ensure While Hiring I-Phone App developers

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As soon as the use of smart phones, tablets or many other electronic gadgets is increasing, the importance of mobile apps is also increasing. Apps have brought incredible growth in business operations and customers services. Numerous businesses as well as industries are having their own mobile apps.

Designing and implementing the user centric applications is essential so that we could make the best possible use of mobile devices. if we are planning on hiring mobile app developers, we should keep these following steps in mind:

Experience of Developers: Experience really matters in undertaking any task. If a developer is experienced in his field, he would be more confident in development skills. They are aware about the coming latest challenges in development and prepared in advance to face them.

Post Deployment Support: At the time of opting for the mobile application development, we must ensure that it covers every stage right from the development to design to post deployment support and maintenance as developers responsibilities do not end after its release in app store.

Portfolio: Asking about their last couple of projects is the best way to determine whether he is right person to approach or our project or not. We must take a look at the reviews and rating of their apps. In addition to this, testimonials and client references always help us in decision making.

Design of Apps: The task of building an app is not just about coding rather it is about creating a functional design and focusing n customer experience. For this purpose, it is important that our app is designed well by using latest and popular user experience principles. We should also ensure what type of app we want to develop.

Pricing: A great product matters the most rather than a cheap product which we can buy in case of mobile app development. Our budget limitations, their quality of previous work and expertise will be very helpful in deciding whether they are eligible for doing this job or not. We should set the budget as well as timeframe for the development.

NDA Agreement: It stands for the “Non Disclosure Agreement” which is a contractual agreement. It states that both the parties involved will work for protecting the confidentiality of the particular information no matter what the complications are but the data will not be disclosed to the third party.

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Principles of Flat UI Design

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The trend of flat web design has been emerging since few years and also gaining the popularity as well. The big contribution behind its popularity is of the large companies and organizations that have changed their design aesthetics to the flat design. There is a combination of bright colors and amazing typography which leads to the trend of unique flat designs.

Flat Design: It is a flattened interface design that has stripped any illustration of the third dimension. The elements can be made to appear as they are lying on the some flat surface. The concept of shadows, gradients and glow effects are the non-flat design friendly. It is the easy version of the interface but its detailing is difficult.

Key Principles of Flat Designs: Not all the designers are considering the basic design principles at the time of working with flat designs but we can add a great user experience by creating the flat design and following the below principles:

Minimalistic Design: It can stand accurately opposite to the skeuomorphic design due to the minimalistic visual appearance of the design. There is no use of animations in the flat design as well as attractive UI elements and 3D effects.

Simple User Interface: In this design, there are simple shapes available for the designers like rectangle, circle, square etc for the purpose of integrating the several UI elements. The designers are able to use any shape for the best UI pattern.

Color and Typography: There are vibrant and bold color patterns included in this design rather than gradients, drop shadows and many other efficient design elements as they are not supported by the flat design. In addition to this, color schemes are too bright in comparison to the colors in skeuomorphic design.

No Depth: The 2D flat design has a great contribution in the era of depth web design. There are no drop shadows, strokes and other strong UI elements due to which designers are able to this task. This design basically focuses on the simplification of images.

Visual Hierarchy: Due to the lack of shadows, there is a lack of distinction between the different elements on the page and it makes it difficult for the users to click the elements of their choice.

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Google Vs Yahoo

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Google Vs Yahoo, battle between world’s most popular social media search engines is in air from times. Two of the world’s largest internet companies are always competing to provide the best search results for users. 1 Billion Active users are registered every month on Google, while 800 Million users are counted for Yahoo. Google counts ca. 12 Billion queries monthly and Yahoo only 3 Billion, In the USA. Although both the search engines have their own utility, but users love to know about every title and battle related to these competitors.

Orca - Google vs Yahoo 1

Google and Yahoo are users favorite search engines and most of website owners try their best to get first position on the SERP of these engines. But, there are some basic differences, just check them.

Indexing is a process which is followed on every page of the website by different search engines. Only those pages appear on the SERP which undergo this process. Visitors won’t be able to see your site and you will be lost somewhere behind. To be indexed, website owners need to ping each search engine web directory. The comparison for indexing speed of Google and Yahoo resulted in figures that conclude that indexing speed of Google is faster than Yahoo.

Simplicity in Design and Speed Access
Design and speed at which the user gets the result matters a lot! Complicated designs with quite complex views are not liked by all types of people and simple style is always the priority. Everyone needs quick results, so here Google is again the winner. Users have speed access here and they don’t have to wait for the search results being displayed. Yahoo in comparison to Google looks more complicated. In addition, a longer access time is also often expressed by the visitors.

Relevant information
Most of the users look for websites which can give them relevant information about their topic. It should have quality content that can serve the purpose. Website that only contains a collection of ads and keywords is typically less noticed by the user. Sophisticated algorithms of Google help it in selecting the best content which is full of information. Yahoo lags behind Goggle in this case.

In case of relevance of the search results, Google is much superior to Yahoo or even the other search engines.