Tag Archives: Reasons

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Reasons to Have Responsive Web Designs

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In simple words, a website with the responsive web design is a site that is able to adapt to the screen it is being used on, no matter what the device it is. With the increasing growth of mobile devices like smart phones and tablets etc, it is now important that our business website is more mobile friendly so that our clients can easily browse and find any information they want.

The responsive web design automatically reformats for giving the users a better experience. All content and pages are flexible across the screen resolutions and devices. It provides an amazing experience to the user and they can read and scroll the site with minimum resizing and scrolling.

Reasons to have Responsive Web Designs:

Flexibility: With the responsive design, our content is flexible enough to move seamlessly from one screen to the next. It means that now users can have flexibility for accessing our website on any of the devices without distorted content or slow loading times.

There are multiple layouts available between computer, mobile and tablet screens which is nearly impossible to create each of them but Responsive design adapts to every screen spec.

Google Ranking: The most essential thing about the Responsive Web Design is that it is recommended by Google to the millions of digital marketers and that’s why most of the people are adopting it for their websites.

In addition to the fact that Google owns 67 percent of the search market, it is also devoted to the user experience. It knows that people love Responsive web designs so developers should adopt this.

Competitive Advantages: In today’s highly competitive business environment, the importance of user friendly Responsive web design is also increasing. It can be described as web pages designed for providing the optimal viewing and interactive experience to the users.

If the competitor’s sites are not Responsive ready, we will be benefitted by best customers buying experience along with more effective converting sales through any and every device.

Future Proof: The one of the most important benefit of Responsive web design that they load quickly without any distortion so the users do not need to resize manually anything to view the content.

Mobile traffic will definitely exceed desktop traffic in coming years and a large number of people around the worlds will be using websites on smart phones and tablets.


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10 Powerful Reasons to include Visual Content on your Website

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Colorful pictures are always impressive and attract the reader towards content. Since childhood we love to learn things in a visual way. Visual content helps in connecting people to the topic as it looks like. It promotes deeper thinking; this is reason it attracts more leads, readers and customers. Read on to know how visual content can help your website.

Orca- Visual Content

Here we have listed some results of the survey that can help you in understanding better:
1. 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text.
2. 40% of people will respond better to visual information than plain text
3. 46.1% of people say a website’s design is the number one criterion for discerning the credibility of the company
4. Posts with videos attract 3 times more inbound links than plain text posts.
5. 37% of Pinterest account holders log in a few times every week; 28% said they log in a few times a month; 15% log in once daily; 10% log in numerous times a day
6. 98% of people surveyed with a Pinterest account said they also have a Facebook and/or Twitter account
7. 85% of the US internet audience watches videos online. The 25-34 age group watches the most online videos, and adult males spend 40% more time watching videos on the internet than females
8. 700 YouTube videos are shared on Twitter every minute.
9. 25 million smartphone users stream 4 hours of mobile video per month. 75% of smartphone users watch videos on their phones, 26% of whom use video at least once a day.
10. Mobile video subscription is expected to hit $16 billion in revenue by 2014, with over 500 million subscribers.

Thus, it is very clear from the above figures that trend of adding visual content will continue to grow in the coming years. So, if you are promoting your business through your website, then don’t forget to add the relevant visual content, as it can really matter a lot.