Tag Archives: Language

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Interact with Users in their Language through Multilingual Website

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It is obvious that if we are running a small or medium business, we want to make it reach to the maximum people as much as possible and we can do this through our website. For this reason, our website should be able enough to attract more visitors with its unique appearance, amazing services and quality content. But there are also some other factors which are crucial to keep in mind while developing a website which is a “Multilingual Website”.

A multilingual wordpress site is sufficient enough to attract business from other countries and we can get it on the affordable budget.

Why Multilingual website: If we are running an online business, a multilingual website will be helpful in getting more clients. As we know that there is not only a country in the world where people are speaking only in one single language. There are multiple languages in the world and this site helps us in reaching this significant population of country. A multilingual website will be helpful in connecting our business with people speaking other languages and make them our clients.

Step 01: Choose wordpress: WordPress is open source software to build software and a prominent choice for building website. Today it possesses more than 25% of the web as it is more beneficial for most of the sites. So our first step towards building a multilingual website is to choose a wordpress.

Step 02: Make it multilingual by using WPML: WordPress allows us to build sites in one language and in order to run a multilingual website with wordpress; we will have to extend it with a plugin. We can go for WPML plugin which powers half million commercial wordpress sites of all kinds.

Step 03: Pick a design: This is the best part about building websites with wordpress. There are thousands of great themes to choose form in order to have a great looking site for a very reasonable budget.

Step 04: Find a Developer: There are multiple developers out there who are using WPML so it is easy to find a developer to help in building our own multilingual sites.

Step 05: Get translators for content: As Google Translation gives us the opportunity to translate anything free and instantly which is good in some cases but in order to read our publish content on the web; we need a real person as machine cannot write texts in a foreign language which will appear native.

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Social Media for Business – List of Benefits that Every Skeptic Should Know

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Social media is a wonderful tool for growing business and people are using it to considerable extent. As approaching thousands of followers in few seconds, becomes very easy through this platform.  Sharing content and other updates are the benefits of social media which all types of businesses enjoy.  For success and growth small businesses all over the world try to discover the ways social media can help them more. On the other hand there are skeptics who still don’t see or understand the benefits of social media for their business.  Read on to know in details about the benefits of social media this can turn skeptics into believers.  Check them in the list.

Social Media for Business

1.  Know about your audience through Social media
Understanding your audience is the key to success for any type of business in the industry. Social media makes this possible, and easier to accomplish than ever. There are a number of tools that can help in gathering the details like the age and gender, etc. This information in turn can help in organizing campaigns that can offer you a better investment return.

2. Targeting Audience in a effective way
Geo-targeting is an effective tool which can help you in targeting the specific group of people. This can be according to their age, gender, language, location, education, etc.

3. Social Media helps in finding new Customers
Twitter is a wonderful platform for this; it connects you with number of peoples to once. Here you can share each and every update.  Celebrities and other well known peoples stay connected with their fans with this.

4. Social Media gives you instant feedback from Customers
Whether it’s a positive or negative feedback from your client, social media instantly gives you an access to check that.  You get an insight of the customer perspective.

5. Beat your Competitors with Social Media
Website traffic and search ranking can be increased with the help of social media. This can help you in beating the competitors and generating leads.