Category Archives: Facebook

  • 0

Social Media Content Calendar

Tags : 

As we know that social media is an efficient and all time promising tool for increasing traffic on our blogs and sites so why we are posting updates only when we are online? It is the perfect reason to start a social media calendar. Through the use of third party scheduling and social media management tools, we would be able to manage multiple social media accounts and always have content going online at different times.

This is a great idea to make sure that our older content is always getting a fresh and consistent flow of click activity. It can help us in visualizing all our planned posts for the next weeks or months ahead.

How to Prepare Social Media Calendar:

Step 1: Categories: At the time of creating our sharing schedule, it helps us with a list of post types that we would like to share on a regular basis especially if we are sharing several types of updates such as:

  • Conversation starters
  • Blog Posts
  • Quotes
  • Re-sharing
  • Images or videos etc

Step 2: Categories Placement: After having the categories, we have to decide the time to share the content such as blog posts might be share don Tuesday and videos on Wednesday.

Step 3: Regular Updates: This is one of the most fun and exciting part of the social media calendar which come up with all the content we will be sharing in the coming months or weeks and if we write our updates as far into the future, we can have them for our entire category.

Step 4: Special Events: As we know that the year is full of special events in addition to the regular posts so it will be great if we would plan ahead for them so that we can make sure not to miss them as well as create more excitement and opportunities around them. We should write our posts for those events so that we could diminish the rule of forgetting or missing one. There are some special events we might consider covering such as:

  • Holidays especially which are relevant to our industry.
  • Product Launches
  • Announcements
  • Met ups etc.

  • 0

Five things that should not be posted on Face book

Tags : 

One of the best platforms for social networking is Face book. Updating status, posting photos has kept engaged people of all the age and gender.  People love to share with their friends all about themselves, so they can remain connected with their near and dear ones. Most of the big and small companies all over the world use this networking platform for promotion of their business. We post tons of intimate details about our lives that we normally wouldn’t share with anyone. But, we actually don’t know that this useful network can be harmful to some extent too.

24-27 State of the Net 06-10.indd

We never know who’s really looking at our information on face book.  Our friend’s account and even our own can be hacked anytime. So to be on the safer side, there is some information that you should never post on Face book. Read on to know in detail that what things we should not post on face book or other social net working sites.

 1.    Birth Dates of you and your family members
“Happy birthday” wish from friends is loved by all. It makes us feel all warm inside knowing that people remembered and cared enough to write us a short note on our special day. When we list our birthday. The problem is when you list your birthday you are providing identity thieves with one of the 3 or 4 pieces of personal information that is needed to steal your identity. It’s best to not list the date at all, but if you must, at least leave out the year. Your real friends should know this info anyway.

2.    Relationship Status
Disclosing your relationship in public on Face book is not good from a number of points of view. Stalkers would love to know that you just became newly single. If by chance you change your status to “single” it gives them the green light they were looking for to resume stalking now that you’re back on the market. They would try to communicate more often with you. Leaving this blank on your profile can be the best part.

3.    Current place
Adding location that on your fb account can be dangerous in some cases. As it will help people to know that where you are all around the day. Besides this if you have told everyone that you are going for family vacations which mean that no one is in the house, and then thieves get a chance to plan a trip to your home. Once you are back from the vacations then you can upload all the vacation pictures.

4.    Never tag your Kids in the pictures you are posting
People love to post pics of their kids on face book, but actually this is not a good practice. We always like to keep or kids safe and for this we can do anything. Without even giving it a second thought, most people post hundreds of tagged pictures and videos of their kids to Face book.

Mostly people post their kids pictures and tag them and their friends, siblings, and other relatives. Predators could use this kind of information to lure your child. To build trust and convince they could use your child’s name and the names of their relatives. Kids are innocent and they really can’t judge them that they are strangers. They build a rapport with your child by telling them the names of their relatives.

5.    Home Address
Never post your residential address on face book, as thieves get a chance for their work and through this they can easily approach you.


  • 0

Social Media Marketing Tips You must know

Tags : 

Getting the best results from Social media marketing is not a difficult task, if you know some really useful tips. All types of businesses whether small or big use these platforms for promoting their businesses. Read on to know what can really help you:

I Like

More Reading can help in learning
Everyone is free to speak at this platform, so you should develop the habit of less talking and more listening. Know more about the target audience by reading their content and join the necessary discussion too. This can be beneficial for you and for them also.

Quality surpasses quantity
Having less active connections is effective than having more audience that disappear after connecting for the first time. Regular interaction with audience is more important. So quality audience can help you in knowing more by sharing their ideas.

Patience
Achieving success through social media and content marketing is a slow process. One needs to have a lot of patience, for getting the effective results. It never happens overnight and so you need to put continuous efforts.

Specialization
Jack of all and Master of none, this holds true in this case of social media marketing. For building a strong brand one should focus on proper strategies that could help in success. Following a broad strategy or performing a number of things could not be much beneficial.

Find online influencers
Do regular inspection of the market and try to find the online influencers who have good followers. Twitter, face book and LinkedIn are the platforms where they share things with their audiences. By discussing more about the content you will get the knowledge of keywords and other information that can be helpful.

Building strong relationships
The best key to build strong relationships is acknowledging each and every person that comes in contact with you. Don’t ignore any person online, even if that person contacts you in person. The more active contacts you have the more it can be fruitful.

Sharing and Talking
Sharing your content and talking about others is equally important in social media marketing. If you don’t share your ideas or others content, then how you can expect them to do so. Pay time to content published by others and do talk about them.

Be Consistent
Be consistent in your work; whenever you publish your content be prepared for the conversations with the audiences. Don’t disappear for weeks or months, followers would appreciate your work if you are active.